Business Inspiration

Many have received the equipment that enabled them to have a fresh perspective on woodworking, and even more have seen why Laguna Tools makes the difference, but, without the expertise and good management offered by Catherine Helshoj a lot of these success stories wouldn’t have made it so far. There is a lot to be said about a woman in a field dominated almost exclusively by males. Woodworking has been perceived as a hard and not for the faint hearted, and so, the story of a woman in such a business is further more interesting to know about.

Laguna Tools has always been opened to innovation and to the opinions and demands of the public. It doesn’t really matter what field a certain company activates in, the total of commitment and the decisions that are made will shape the future of that respective trade, regardless of the things that are questioned. In part, Catherine Helshoj has always known that only a deep concern for the community will yield a good reputation and a good lookout on the market. For more than 27 years, since the inception of the company and the goal to strive for perception, she has been able to bring her feminine means of doing business in the male centered environment.

Nothing can be achieved in a business without a total respect and commitment for quality, for products that far exceed the price range and the generally accepted specifications. A quarter of a decade will bring new players into the game; will come with new technologies and opportunities. Only the most open minded will be able to survive and to make the right choices. With Catherine Helshoj to prevent and to go for the right track, there has always been this drive for perfection and for a good relationship with the clients and partners.

Considering the advantages that the Laguna Tools has brought, at times even without the question of profit, we can see that the values of the people inside the company have always been there to shape and to predict the future. There isn’t much to tell about the line of products because it covers any aspect of the woodworking business. The models, the types and everything in between is always calculated to bring that extra of attention to detail. Just like a mother will insure the good will and the future of the children, so has Catherine Helshoj tolled, to bring the company further and to make the experience of each one of them a unique and pleasing one.